93% of children are exposed to damaging content everyday.Protect your family's mental health with Sway - transform social media into a safer, healthier space.
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of children aged 11-17 say social media negatively affects their emotional or physical well-being
Sway Research 2024
From anxiety and anger to addiction and headaches, children see the impact but lack effective tools to manage it. Teens want better ways to take control of their usage without feeling restricted, while parents feel lost, lacking the time or knowledge to help.
Sway is the only service designed to empower both parents and children.
Sway is a revolutionary tool for families, designed to protect mental health by minimizing exposure to harmful social media content
Sway's AI filters damaging content based on you and your family's age and neurodiversity. We are developing a range of filters that actively scan for different issues including:
We actively scan for 54 different issues including:
Adult content
Porn / Overly sexualised / Nudity / Manipulated body image
Addiction
Alcohol / Drugs / Vaping / Gambling / Smoking
Unrealistic body Standards
Body Shaming / Pressuring / Body Modification
Hate and Harassment
Bullying / Cyberbullying / Abuse / Racism / Sexism / Homophobia / Transphobia / Toxic Masculinity
Violence and Risk
Death / Fighting / Weapons / War / Theft / Destruction of Property / Shootings / Gore / Animal cruelty / Self Risk / Sexual Violence
Self Harm
Self harming / Eating disorders / Depression / Anxiety / Suicide
Profanity
Swearing / Slang / Slurs
Political Manipulation
Political messaging / Political imbalance / Propaganda
Information Pollution
Misinformation / Disinformation / Fake News / Polarising Information
Disturbing Content
Extreme Body Modification / Extreme Medical Conditions / Scary Content / Horror
Negative Advertising
Age inappropriate / Scams / Gambling
We train and update our AI constantly, adding new safety features and keeping you safe.